Buffii Spence

Buffii is an experienced designer who has worked across leading Melbourne studios, creating brand identities and digital experiences that are both strategically grounded and emotionally engaging. With particular strengths in brand, digital and motion design, she brings ideas to life across an increasingly broad range of channels and touchpoints, helping organisations build brands that feel coherent, distinctive and relevant wherever people encounter them. Her experience spans SMEs, not-for-profits and education, giving her a strong understanding of how design needs to balance creativity with clarity, accessibility and real-world application.

Buffii believes in the transformative power of strategic creativity and the role design can play in shaping perception, changing behaviour and sparking meaningful conversation. She approaches every project with a strong sense of curiosity and craft, looking for opportunities to push beyond the expected while remaining true to the strategic idea at the heart of the brand. Her work is driven by the belief that the strongest identities do more than create visual recognition: they create energy, build connection and give organisations new ways to express who they are and where they are going. Through brand systems, digital design and motion, Buffii creates experiences that are expressive enough to stand out and flexible enough to live, move and evolve over time.