Moè Alhorub

Moè has more than a decade of experience in client leadership and consultancy across branding and advertising agencies in Australia and internationally. With a Master’s in Marketing Communications and a strong passion for strategy-led creative work, he brings together commercial understanding, brand thinking and relationship management to help organisations navigate complex challenges and turn strategic ambition into meaningful action. Moè is particularly interested in brand authenticity and representation, and in the role brands can play in building stronger, more relevant connections with the people and communities they serve.

Throughout his career, Moè has worked across government, not-for-profit, automotive, corporate and retail sectors, partnering with organisations ranging from global brands to local institutions. His experience includes work with Mercedes-Benz, IKEA, Vodafone, P&G and Toyota, as well as Australian organisations including local councils, Healthscope, Black Dog Institute, Cohealth and Development Victoria. Since moving to Australia in 2016, he has developed a strong understanding of the local market while retaining the international perspective shaped by his earlier career. Moè is known for building trusted client relationships, creating alignment across stakeholders and ensuring that strategy, creativity and delivery remain connected from the beginning of a project through to implementation.

Moè has a passion for helping people and businesses grow and flourish; even if he can’t keep a plant alive. Outside of work, you’ll find him baking, people-watching or designing an unnecessarily elaborate costume for a themed party.